Tag: website engagement
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Optimizing User Experience to Boost Conversions
When we talk about optimizing the user experience, what we’re really talking about is getting rid of all the little frustrations that make a website hard to use. It’s a systematic process of smoothing out the rough edges—improving site speed, simplifying navigation, ensuring it works flawlessly on a phone, and making sure the content is…
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How to Reduce Bounce Rate on Website: 5 Fixes
If you want to reduce your website’s bounce rate, you have to nail one thing above all else: meet visitor expectations instantly. The moment someone lands on your page, they need to know they’re in the right place. If they can’t figure that out in a split second, they’re gone. It really all comes down…
